#6: Email deliverability 101, the steps to ensure your emails hit your prospect’s inbox, how to improve your open rate - Jed Mahrle, Head of Outbound Sales at Mailshake

In this episode, I talk with Jed Mahrle, Head of Outbound Sales at Mailshake.

We talk about email deliverability 101, the Steps to Ensure Your Emails Hit the Prospect’s Inbox, how and why you need to use content to help your deliverability, how he improves his team open rate, and how you can switch your outbound approach from the “me driven” to “them driven”.

Resources from the episode: 

The Ultimate List of 394 Email Spam Trigger Words to Avoid in 2021 

Follow Jed:

His LinkedIn: https://www.linkedin.com/in/outboundsales/

His newsletter: https://jed.substack.com/

----

For more prospecting and sales development tips, join 1'657 SDRs getting the newsletter here: https://sdrgame.substack.com/