Outbound Kitchen
Outbound Kitchen - Sales Podcast (Ex SDR Game)
#18: Top BDR: $1.6M in pipeline created with cold emailing, LinkedIn, a chatbot, how to rank prospects: CFOs and accounts, and her different sequences - Ashley Hamano, Senior BDR at Mosaic
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#18: Top BDR: $1.6M in pipeline created with cold emailing, LinkedIn, a chatbot, how to rank prospects: CFOs and accounts, and her different sequences - Ashley Hamano, Senior BDR at Mosaic

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In this episode, I talk with Ashley Hamano, Senior Business Developer Representative at Mosaic

Here are why you should listen to this episode, Ashley's numbers:

  • Pipeline created in 6 mo: $1.6M

  • $320k closed/won since starting in July 22’  

  • 7/8 mo exceeded quota (month missed quota was 1st ramped month)  

  • 122% of quota Q4 = $772k pipeline created in Q4  

  • Set record for most opportunities/meetings booked in 2nd-month ramp as a rep (12 booked / 10 ops)  

We talk about her days in the life of a Senior BDR: 

  • Her ICP, and buyer personas: CFOs and finance leaders

  • Her quota: 9 opportunities per month 27 in a quarter 

  • Her KPIs, and her day to day

  • How she picks an account

  • How to find the tools your prospects use

  • Her process to go after a new account 

  • The different sequences she uses

  • How she ranks her prospects

  • How she books meetings with emails and her best email

  • How she ranks her touchpoints into a cadence

  • How she uses LinkedIn to book meetings

  • How she uses Qualified - chatbot to book meetings with her prospects

  • How she’s scaling her process

Follow Ashley: https://www.linkedin.com/in/ashleyhamano/

Follow me on LinkedIn: https://www.linkedin.com/in/elriclegloire/

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