Last update on the newsletter

What's coming for 2024.

Read time: 2 min

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Hey hey, hope you have a fantastic beginning of 2024.

On my side I do.

Here's the scene on my end:

I'm deep into strategizing for our SDR team at Agorapulse for this year.

Quick heads-up about the newsletter.

Gotta admit, it's been a bit of a struggle to keep up with it and actually enjoy the process.

Took a step back in December to reflect on everything SDR Game-related from 2023: the newsletter, the podcast, and all the stuff I've been sharing on LinkedIn, TikTok, and YouTube.

Honestly, trying to juggle it all? It's a lot.

Realized I can't keep up without compromising on quality. So, it's time for a bit of a shake-up. Time to narrow down my focus.

After some thought, I've decided to zero in on what's really taking off:

The podcast and LinkedIn.

Here's the deal:

• The podcast is getting more love than the newsletter. More feedback, more engagement, and it's genuinely helping people.

• While the newsletter space is crowded, the podcast arena feels like there's room to really stand out, especially in the sales world.

• Found this sweet spot within the sales podcast niche that feels just right.

Since January, I've been all in on the podcast, and guess what?

It's already paying off big time.

We hit half of Q4's download numbers in just 5 weeks.

So, 2024 is looking pretty good for the show, and I'm pretty excited about that.

And the most important, I really enjoy the process of producting the podcast.

Plans to keep the momentum going include launching a weekly online/live event for real-time Q&As:

• Join the wait list for our upcoming live events here

• Ask your questions here (anonymously)

Plus solo episodes packed with tips you can actually use and some personal journaling episodes.

As for the newsletter?

It's not going anywhere, but it's taking a backseat. It'll be there to back up the podcast and keep our conversation going.

Catch you later,

Elric

PS: Since the last newsletter I already published 6 episodes that you listen to here (4 interviews, and 2 solo episodes):

• 58. Land Your SDR Job in 2024 (Without network and Sales Experience) - Sam Nguyen, BDR at Gitlab

• 57. My 6 biggest takeaways on prospecting in 2023 (Solo episode)

• 56. How to Make a Great Cold Call: Key Lessons & Tips from 100K Cold Calls - Sheriff Shahen, Account Executive (AE) role at Deel (Former Enterprise SDR)

• 55. The Cold Calling Playbook for 2024: How to Book More Meetings on the Phone - Tips from an Elite Cold Caller Who Closed 15M+ - ☠️ Belal Batrawy, Founder of LearnToSell.io

• 53. 4 (painful) lessons I've learned about sales career in 2023 (Solo episode)

• 54. The Account-Based Prospecting Guide: How to Book Meetings with Top Enterprise Accounts, and SDR AE Relationship - Austin Jouett, Enterprise Sales Development Representative at Intentify Demand

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As soon as you're ready, I can help you in 3 different ways:

1. Promote your product or yourself to 3,600+ subscribers by sponsoring this newsletter. If you are interested, reply to this email, or send me an email at bonjour@elriclegloire.com

2. Work with me 1-1: I help build SDR teams and outbound GTM strategy. Reply to this email, or send me an email at bonjour@elriclegloire.com

3. Check my podcast, where I interview top-performing SDRs and share prospecting tips that work best today, you can watch the episodes on YouTube, and Spotify.